Brenton has been at the coal face of customer experience across multiple industries and organisations for over 15 years. Whether introducing new technologies to global brands, or schooling teams in the value of customer engagement, a mindset of "customer first” has ensured a highly successful career in advertising and beyond.
Brenton has a fundamental belief that investing in customer experience (done right) can deliver tenfold over traditional marketing. And now with every industry in the world facing disruption, he’s crafted tools to measure and benchmark customer experience excellence, providing a WoF for companies wanting to put their customers first to reap the financial rewards. As founder of Half Time Orange, his mission is to help companies realise that valuing the human experience, both inside and outside of their organisations can unlock the phenomenal power of retention-driven growth.